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guide / how the system works
Home is where you make and ship a campaign — add a product (or an idea), then use its Steps workspace to create copy, the scene plan, images and video, Verify them in a simulated world, Publish to your channels, and plan and read results on the Calendar and Performance.
Workspace is where you organise the marketing — group work into projects and browse the media library. Account-level settings (your profile, plan and connected channels) live in Settings.
The product is the durable unit. Save it once and it opens a campaign workspace — run any action on demand (copy, scene plan, image, video, social, verify, publish) and every result auto-saves back to the product.
the 60-second flow
Almost nothing is required to begin — the gates below are the only things that can stop you.
An account
Sign up on the free plan. No card, no channel and no setup needed to create.
Nothing else, to create
Copy, the scene plan, images, video and campaigns all work on a saved product with nothing connected.
A channel, to publish
Publishing needs a connected Facebook / Instagram account. Connect it in Settings → Channels first — the composer blocks until you do.
A product + a material, to Verify
Verify simulates a saved product against the materials you select. Generate at least one copy asset first.
the manual
Four stages, in the order most people work. Each step says what it does, the exact clicks, and how you know it worked. Read it once top-to-bottom; after that jump straight to the step you need.
Home. Add the product once, then make every asset from it — and say which selling point each one is pushing.
Jump to
Verify the materials against a simulated market, then publish or schedule them for real.
Jump to
Workspace. Everything you have made and everything you have shipped, in one place.
Jump to
The failures people actually hit, and what to do about each one.
Research returns very little, or the wrong product.
Generate does nothing, or asks for a product.
The scene plan button is greyed out.
Publish says there are no channels.
Verify will not launch.
I edited the selling points but nothing changed.
A post published to one platform but failed on another.
Performance numbers look empty.
Do I need to connect a social account to use this?
No. Creating — copy, the scene plan, images, video and campaigns — needs nothing connected. Only publishing needs a channel.
Is my content generated by a real AI, or a mock?
Real. Copy, the scene plan and campaign planning run through SlashAI, and images / video / voice run against the configured provider. When a provider is not configured, the product says so and uses an honest deterministic fallback rather than pretending.
What is „Verify“ actually testing?
One simulated social world with a controlled A/B exposure: a baseline group that sees no marketing and a treatment group that sees your materials. The report agent then adjudicates which variant won and which signals moved — and records it against the marketing point you tagged.
Can I work in Chinese but generate for an English market?
Yes. The market (what gets generated) and the interface language are separate settings.
Why does a product have a limit on selling points?
Twelve, because a product with twenty “unique” selling points has none — and each point is both a prompt block and a thing you have to keep true.
Is anything published automatically?
No. Publishing only happens when you press publish or schedule a post, and every target is tracked separately.
How do I change or cancel my plan?
Settings → Plan & usage → Manage opens the Stripe billing portal, where you can upgrade, downgrade or cancel.
Enter an idea, not just a URL
Ideas work in the Add step too — the AI interprets them into a product profile without needing a live page.
Save the product before deriving
Derived assets (scene plan / variations / visuals) need a saved product to link to.
One point per piece of work
Tag every asset with the selling point it pushes. That is what makes “which angle travelled?” answerable later instead of a guess.
Scene plan feeds the visuals
Derive the scene plan first — the Visual Studio uses its prompts to generate the stills and then the video.
Verify before you spend
A/B-test the winner in Verify before publishing; the deltas tell you if the campaign moved the virtual market.
Preview before you post
The composer renders the real post, not an approximation — check it there rather than after publishing.